ALWAYS FRIDAY iS a creative brand agency designed to help your brand stand out & grow.
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building brands with
FRIDAY ENERGY
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Brand Strategy
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Brand Development
Identity + Incubation
Consumer Research
Media Planning + GTM Strategy
PUBLIC ReLATIONS
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Influencer + Community Building
Tastemaker Relationships
Event Consulting
Gifting + Seeding
CREATIVE DIRECTION
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Social Identity + Strategy
Art + Brand Copy
Production
Creative Direction + Design
make it more fun,
make it more friday.
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With over fifteen years of experience at the intersection of creativity + strategy, Always Friday specializes in creating intentional brand strategy and marketing solutions.
WHAT DOES THAT MEAN?
Our goal is simple: to help improve your bottom-line through strategic and memorable marketing.
We believe when you work with the right people, it always feels like Friday.
Always friday founder
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After close to a decade working for brands like Target, Patrón, Netflix, & CBS, Kara Sutton launched Always Friday, a creative branding house, in 2019.
She graduated from USC’s Annenberg School of Communication with a focus in Advertising before getting hired at famed LA ad agency, TBWA/Chiat Day.
In 2014, Digiday named her their Rising Media Star & her work on the Netflix’s Narcos campaign helped win multiple awards at Cannes in 2017.
She believes in creating work that makes other brands jealous and that smart strategy is at the center of all great branding. She is a mom to three daughters and is based in LA and a believer in people > things.